The SS25 menswear buying season has begun, with London, Milan, and Paris hosting fashion weeks and trade fairs. This season’s trends include summer-weight tailoring, preppy looks, Western details, and vintage athletic stylings, all of which lend themselves to maximal accessorizing. Key items to look out for include jewelry, eyewear, headgear, neckwear, bags, footwear, and socks. For merchandising ideas, we can take inspiration from coordinated looks in recent runway collections and male attendees at fashion events.
